I want to see it. I love the old Sears catalogs. They had diatribes about how local jewelers ripped watch buyers off. Of course, it was put more elegantly than that, but the 1897 catalog, after pointing out that jewelers' markups were 100%, asked: "IS THIS NOT FRAUD?" Back them Sears was a big moneysaver for people, rather like Wal-Mart today -- with equal controversy about damaging small, local merchants.