Gives a new meaning to "Earth Tone"
Sure can't be easy on the washers... but it's "only" a gallon of soil for every 500 shirts.
I wonder what would happen to a finished shirt if one were to wash it in hot water with oxygen bleach and STPP.... probably it would fade a bit.
The color isn't bad - a deep orange. I don't like the fact that she says the shirts have a rough feel afterwards, that they retain some dirt.
Also, the company claims the shirts are 100% made in Kauai. Well, I believe the dying and silk screening is done there, but I would bet that white T-shirt stock is made in Asia, maybe China.
Also, they could probably use just iron oxide - or rust - to do the same job but with less wear and tear on the washers. But then the shirts might not have that special texture afterward that she talked about.