Tide Basic

[jt1985]

Well, there will not be a nationwide rollout of Tide Basic.

The WSJ article says that P&G will focus instead on the rollout of Tide Actilift liquids and powders over the next year.

http://online.wsj.com/article/SB10001424052748704629804575324940521990382.html

 

[gmmcnair]

Well....guess I'll stock up on my Sears Ultra Plus again....Tide is good stuff in its many forms but not worth what they charge from what I've seen. This would have been the one product that may have brought me back to P&G. Oh well...

 

[sudsman]

Just bet smaller size

MORE price!

 

[launderess]

P&G is having some problems with this current economic situation. Consumers either cannot afford, or wish to pay high prices for consumer goods at the moment. Tide has always been positoned as a TOL laundry product with a price to match, and these days people are finding there are other products out there that give the same results for less.

People also aren't buying the seven zillon various Tide products P&G seems to launch monthly. Tide "Stain Release" from what one sees around here is just sitting on store shelves.

Interestingly, media reports state Walmart stores are selling Tide products are less than MSRP and close to various other brands. P&G is aware of this and says it is Walmart's choice if they want to "loose money", in this way.

Personally the only times one has purchased Tide is when it goes on sale, close-out or has a coupon. The stuff is very concentrated that a large bottle or box of "HE" detergent lasts ages, especially when one can reduce dosage by adding a bit of STPP to the wash water.

As for Tide Basic, consumers probably figured out why should they spend money for a "less" product, then have to shell out more funds for boosters and the like.

 

[frigilux]

My daily driver is liquid Tide With Bleach Alternative HE (sometimes labeled 'Color Clean Bleach'). I use the non-HE version in my top-loader. I LOVE Tide Stain Release pacs, so I hope they stay on the shelves.

If Tide Stain Release pacs go the way of the dinosaur, I'll start using Amway's Tri-Zyme, which is also an excellent detergent booster.

Tried liquid Gain with Bleach Alternative, and though I really like the scent, it just doesn't clean as well as Tide. I'm using it for very lightly soiled loads, but probably won't purchase any more when this bottle is finished.

 

[launderess]

I'm Sorry, But

Tried the liquid version of Tide "Stain Release" and the scent made me gag. Even after five rinses and then another two in the Miele, the whiff wouldn't go away. After the laundry was tried things were a bit better, but still the scent lingered.

Thankfully the stuff was on sale, so won't be bothered that it will sit sitting in my laundry stash.

 

[magic clean]

I wonder

if the renewed emphasis on Era & Era HE @ lower cost is a way to keep Tide users in the family. The Era seems quite effective at a low price. 150 ounce bottle for $9.00 at Walmart.

 

[lordkenmore]

"Tried the liquid version of Tide 'Stain Release' and the scent made me gag. Even after five rinses and then another two in the Miele, the whiff wouldn't go away. After the laundry was tried things were a bit better, but still the scent lingered."

I know that feeling. I tried a sample of Tide liquid a year or two ago. It had an incredibly strong scent that just would not go away until the clothes were washed in something else.

Then, a year ago, I bought a sheet from a thrift shop. I think it's quite likely to have been washed in Tide liquid before I bought it. The scent was so powerful you practically see it. When I washed it, it seems to me it took two trips through the washing machine to get rid of the scent.

 

[logixx]

I always have to wonder about Tide's formulas. Tide HE powder contains one enzyme, while the liquid stuff has up to four. Are they trying to make the liquid wash better or what is it?

P&G puts way more enzymes into their powders here in Europe.

Alex

 

[gyrafoam]

I bought a large box of (the so-called "original") Tide almost a year ago at Sams. It wasn't a particular "bargain", but I thought I would use it along with some of the Mexican detergents and see how it compares when washing really dirty stuff, especially gardening clothes.

The first thing I noticed is that it left a bit of a white powder residue on the sides of the solid-tub machines leading me to believe they must be using "fillers" of some type.
That pissed me off as they should not be doing that with such a high price-point. I called the P&G Customer Dis-service line and raged on them, but I know they don't give a s%#t.

So I'll stick with my large stash of phosphated FOCA. I also have a good stock of phosphated VIVA and IMO VIVA is MUCH more powerful than Tide. Even when I run out of the phosphated stuff, I will just get some STTP and continue to use the Mexican stuff. I just prefer it to most of the American brands. Seems like the American brands are made to remove office dust. Many of the Mexican people in the U.S. do very hard jobs and get their clothes very dirty. Paving roads, tarring roofs, and working on farms, construction jobs etc. I belive their detergents take that into account and that is why they are so strong.

I used to like FAB, but when C-P spun them off the new owners changed the formulae and it isn't the same. Doesn't like to dissolve very well. I use the Sears stuff in the front loaders, 1-18, and the "Collapse-O" since they need a low-sudzer.

Soooo, at this point my favorite American brand is still GAIN.( Which I like to pronounce "Gay-in").

 

[launderess]

Well I Don't Know Nothing About That

Do know Tide powders are loaded with Zeolites, and do not rinse anywhere near as clean compared to even BOL European detergents.

As for Mexican detergents, well they are loaded with phosphates, which one does not think has any relation to the types of work they do, but simply because their government didn't get around to banning the stuff. If Amercian detergent makers had their choice, most would leap back to phosphates. Would solve so many problems in making laundry powders.

Just saw on Tide's website, the new "compact" powders. As mentioned here in the group and media, P&G is going to start phasing out the "unconcentrated" powders and replacing them with smaller packaging but supposed to be "stronger". P&G claims this will help them cut costs as they will not have to transport and so forth those large boxes.

 

[hoover1100]

I don't understand

why is it that in the U.S. the performance of detergents has declined since phosphates were removed, yet none of the detergents on sale here contain phosphates and clean as well as ever, better in the case of ariel and perhaps some others without any need to add phosphates, or any additives for that matter.

When phosphates were removed from our detergents, they were replaced with phosphonates on the ingredients list, someone posted a link to the ingredients in Tide and I noticed these are not mentioned.

Is it the case that when phosphates were removed from European detergents they were replaced with phosphonates, yet these were not added to American brands? Seems to be the only thing I can think of, as phosphates are certainly not required to achieve good results with our detergents.

Matt

 

[launderess]

Phosphonates

Functiona as chelating agents, scale inhibitors, and oxygen bleach stabilizers.

In the case of European detergents where water quality ranges from rock hard to "soft" (which by some measures still would be considered hard by USA standard), it is very important for laundry detergents to be able to not only deal with hard water minerals, but protect washing machine parts (ie heaters) from scale formation.

In addition many European detergents have long contained oxygen bleach, and later activated oxgyen bleach. Here again phophonates come to the rescue in formulations. P&G holds various patents for the preferred bleaching activator in the US market (NBOS), and their "Tide with Bleach" is formulated differently, mainly to deal with the dilute wash conditions and short cycles of top loading washing machines. American top loading washing machines also do not have internal heaters to worry about scale build-up.

There is also the fact Americans by and large use lots of (or at least used to) chlorine bleach, which can cover up for a multiude of sins by poor detergents.

 

[jt1985]

The new Tide Powder

I didn't see the new powder. I know that Canada Tide went to a compact format, but it's the same as ours.

 

[amyswasher]

Tide powder

Do I need to stock up on Tide original HE powder 80 load? There is only two boxes left on the shelf. Have the stopped selling this?

 

[launderess]

Actually

Tide powders going "compact" is not such a bad thing. It probably means P&G is doing away with the tons of fillers and Zeolites currently used in their powdered detergents. For the liquids it could mean P&G is gradually moving in the USA towards what it has done in the UK/EU, reducing water content.

In either case, be it fillers or water, neither is required in abundance for good performance in laundry products, but have a huge impact in terms of costs from processing through transportation.

In liquid detergents water is only needed in the amount required to dissolve and hold various chemicals in suspension, anything more just dilutes the product.

 

[jamiel]

Tide in Canada still had a "regular" (i.e. 1 measuring cup per load) powder formula until just recently.

 

[amyswasher]

Do you know when they are going to stop selling regular Tide at walmart? I would like to stock up on it when they are trying to get rid of it(cheap).

 

[jt1985]

Regular Tide

Regular Tide (Original Fresh) is still available. At my Walmart, we sell it in the 120 load standard powder and 80 load HE powder. The Regular Tide (1-Cup formula sold in Canada) isn't sold anymore as of last year, when P&G phased it out in favor of the Ultra 2/Compact format. It may still be available in closeout stores.