Very interresting machine-it does look like one of Vita-mixes newer commercial "Bar Boss" blenders.like one of the older Bar Boss models.If I am reading it right from your picture-starting at the left-see a power switch-then a speed control dial-than a timer dial?Another question is- there a "NSF" label or sticker on the motor base or container?-this would mean its approved for commercial use.Does it say on the back of the motor base that it was built by the Vita-mix company in Cleveland,Ohio?I am wondering if it was a rare machine made up as a promotional item for a juice-smoothie company or for a commercial restuarant supplier under the"Alternative" name.