Ariston?

[ariston4life]

Is it true that the ARISTON brand is being phased out in favor of HOTPOINT. given the choice id pick ariston rather than hotpoint. they can't let a historic brand like ariston be dumped for hotpoint. ARISTON has always in my opinion been a better brand than hotpoint and i think it was a stupind decision br merloni/indesit to take on hotpoint.
what does everyone else think.
long live ARISTON.........and on....and on.....and on.

 

[seamusuk]

Hmm

I dont think anyone from the UK will agree with that- up until the Merloni takeover Hotpoint was the best selling brand over here !

Seamus

 

[ariston4life]

still i think they should keep the ariston brand and i think merging hotpoint and ariston is a bad idea also.

 

[dj-gabriele]

Here in Italy nobody has ever heard of Hotpoint before the merge, but now every Ariston appliance is double branded, the aqualtis advertisement has been changed to show Hotpoint-Ariston on the machine. I believe that by the end or mid 2008 Ariston will be long gone... That's quite sad actually because they decided to keep a newly acquired name istead of an historic brand... not that I ever liked Ariston (always found SMEG waaaay better) but that's sad... anyway the only thing that counts is that hotpoint is an all Italian Brand now hehe I'm proud of my flag

 

[ariston4life]

there are still a few ariston machines over here, hope ill be able to get one before there gone.

 

[MrX]

I suspect they'll be Hotpoint-Ariston for a while. Then they'll drop hotpoint again. It's quite a common strategy to merge in a brand.

 

[ariston4life]

i hope they keep ariston.
i dont know about ariston's in other countries but over here they've always been good.

 

[dj-gabriele]

Ariston has always a medium quality brand at affordable prices, better than Indesit latter days but now they're one and the same with the exception of the Aqualtis line.
If they're going to keep the brand I'll be happy, otherwise it will be like others brand I saw disappear