Apparently....
They messed up with formulations/makers several people found that it changed, white patina and white spots on plastic were the most reported probs, along with decreed cleaning....they sweared it was different than the good stuff cascade-like they knew.....
Looks like it was just in some areas, while you still found the "good" stuff in others, maybe they had 2 different makers based on the location, like for southern or norhern market or easter or western?? I mean..to cut out transportation costs.. An assumption...
Anyway, it's reputation falled down quite a bit from what I heard....but anyway not enough to ruin the name for what I know..and indeed is a pretty strange story this one.
I don't see walmart giving up a store brand like that, they're probably going to find a replacement brand made for walmart..
Too bad for us laundry and dishwashing folks that US store brands rarely mention who the manufacturer is...
Here you are obliged by law...but there is a huge downside of this and is that whenever a store discover a good maker and a store brand gets "famous" all the others will seek the manufacturer who makes it and start buying stuff directly from them, other stores will do that also... infact over here there is the tendency to get a big standardization for what concerns store brands or discount private brands (Eurospin, Penny market, Lidl, Aldi etc).... they're often the same exact stuff...
Esselunga gets their dishweashing powder made by McBride so does Eurospin, LD, Carrefour etc... maybe not the case of McBride who is specialized in detergents for private labels for all the Europe, and is a point of reference in this sense across the continent, but once a medium size manufacturer with their own brand learns/realize to make good stuff and be considered on par with the most expensive stuff and see they start selling alot more than they used to and make new contracts, due to demand-cost law of they will often think to raise the price and what stores will do is send them to hell and go back searching for cheaper ones to mantain the same price they had it sold before..... these people never learn...
World is full of small-medium pretty unknown manufacturers who makes really good stuff and don't sell much as nobody knows them, they have hard times getting "discovered"...we live in a world who is driven by advertisement and fame and where just a name makes a product good or not in our minds... I learned in real world that's not actually so...that's why I like to try them all.
Manufacturers of store brands here change all the times....people just learned not to get affectionated to them...[this post was last edited: 1/21/2015-19:03]