JAB Holding Purchases Krispy Kreme

[frigilux]

JAB Holding is snapping up well-known (sometimes ailing) brands: Caribou Coffee; Keurig/Green Mountain; Peet's Coffee; and now Krispy Kreme. While I can no longer eat their doughnuts, Krispy Kreme is my favorite diner-style coffee. I love their 'Smooth' (and Decaf) K-cups---in fact, I'm drinking one now.

In light of these purchases, is JAB Holding the new WCI?

Photo 1: The iconic logo and product.
Photo 2: Diner coffee-drinker's delight.
Photo 3: Betty Crocker's Krispy Kreme cake mix?! [this post was last edited: 5/10/2016-04:52]

http://www.nytimes.com/2016/05/10/b...y-jab-holding-a-german-conglomerate.html?_r=0

 

[mattl]

Wow, now you made me hungry for doughnuts.  but not KK always disliked them.

 

[norgeway]

Oh NOOOO

Krispy Kreme is a Winston Salem company, I hope they do not change them, nothing else compares, not even close, how Dunkin Doughnuts has grown so big is a mystery to me because their doughnuts are awful!I pass KK headquarters on my way to work, they started in 1937.

 

[askolover]

OOOOOh,

I love KK's!  There's one across the street from my old hospital.  I used to pull out of the parking garage and into KK parking lot on my way home.  They literally melt in your mouth when they are first made and still hot!

 

[petek]

Not a fan of KK at all.   They're just way too sugary and sickly sweet and not in a good way,, kinda like cotton candy.  I thought a lot of them closed down after the big expansion a few years ago.  

 

[tolivac]

Don't tempt me with KK-one night me adn a freind spent all night working on a TV transmitter at a station in Richmond,VA.Was starved we went to a large KK bakery and bought two dozen boxes of fresh,hot,cinnamin doughnuts.Greg put the boxes on my lap for the trip -then they went down so easy-so GOOD-Ate both boxes had to go back and I bought two boxes for Greg-all boxes were eaten ravenoiusly!Then we ate French Toast for breakfast-most food I ate in one sitting Where did I put it? to this day don't know!Guess working on TV transmitters works up an appetite!But got it fixed!Rebuilt 3 tube sockets in the thing,cleaned it out with the NSS vacuum,and put in new tubes.The station was happy-paid me OK.

 

[washman]

hI

Frig!

 

[lordkenmore]

In light of these purchases, is JAB Holding the new WCI?

Not necessarily. In order to be like WCI, you not only need to buy lots of companies out, but you'd also need to cheapen quality dramatically. So...if JAB resists the temptation to turn Peet's coffee into Folger's grade, they won't be like WCI.

Buy outs seem to be a part of life now... Sooner or later, there will only be two companies that, between them, own everything. And then one of the two companies will buy out the other...

I'm a bit saddened seeing this happen. And I wonder about buying brands that were once independent. One selling point of buying from a smaller brand is supporting something that is not large corporation. But once that brand is owned by a large corporation, well, I might as well buy the big corporation store brand and at least save a bit of money.

 

[circlew]

I only eat donuts a couple times a year, and when I do, they aren't KK. I really don't like glazed donuts all that well; I much prefer cake donuts with either white or maple icing. There is a donut place by the name of Holtman's about 15 minutes away. I also like cinnamon rolls from there. We started going there when my grandfather was in a Milford nursing home in late '68.

http://www.holtmansdonutshop.com/

 

[mikael3]

Krispy Kreme has made a lot of mistakes over the past 15 years or so, which have led them to this unfortunate event. 

 

Going public is not really workable for every type of business in the world, and I was stunned when KK made that decision back in 2000.  They sell only one, non-essential product—two if you include the coffee, but that is rarely a stand-alone purchase.  So as a public company, what exactly is the plan for expansion beyond ‘more stores’?  Starbucks, love it or hate it, has had a rotation of all sorts of drinks through the years, and they have basically become a breakfast and brunch café—still a fairly limited concept, but it brings people in for a variety of reasons, often the same customer more than once a day, even several times a week.  KK isn’t going to do that, ever.

 

So, after KK’s spectacular failure as a public company, which was the obvious conclusion to all their nonsense, they will now be run from Luxembourg. 

 

I’m going to stop in for some doughnuts over the next few weeks just to enjoy a taste that may soon be gone.  They may not change, of course.  It’s hard to say.  But I don’t have a lot of hope right now.

 

[volvoguy87]

Holtman's

CircleW, there is a Holtman's in Over the Rhine near me and I love it! High quality doughnuts that make you want to just walk right in.

Dave

 

[whirlcool]

Here in Houston they opened up three locations the same day way back in 1996. After about 18 months KK pulled the franchise permissions from all three locations due to squabbling with the mothership.
Now this year, they opened one across town. We'll see how that works out. The franchisee's claimed that KK didn't offer the stores the proper support they needed to be successful.

On Sunday mornings I noticed that the KK stores were over run by people from the local church sunday schools getting their doughnuts for classes.

 

[frigilux]

Hi, Ben!