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logixx

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Okay, so last year Henkel quickly threw Persil Actic Power on the market - after Ariel launched its Excel Gel.

Both of these liquids detergents claim to clean in 15°C cold water (59°F).

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Now, Henkel realized that cold water might not be too effective at removing bacteria from your underwear, dishcloths etc. and just recently…

*drum roll, please*

… began selling a laundry disinfectant! What an ingenious idea: sell people an expensive detergent to be used in cold water and then tell them they need to buy another expensive chemical to get clothes actually clean. *d’uh*

FWIW: the stuff is supposed to kill 99.99 % of common bacteria, viruses and fungi, when added to the final rinse. Fabric softener may be added - although I doubt one can get much softener in the dispenser when it’s already filled with 90 ml of this “hygiene rinse aid”.

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For Heaven's sake

We all could have told them that.

They're basically admitting that their liquids don't clean properly.

Makes even more sense to use a powder detergent that has germ-killing oxygen bleach already added.

'Nuff said.
 
In my opinion, they're just playing into the current obsession people seem to have with obliterating every single trace of bacteria possible, rather than saying "our products don't work properly at low temperatures".

Honestly, I've never heard of people getting ill because their clothes were washed at low temperatures. Unless they are covered in vomit or poo, I think most of us will be OK! ;-)
 
Oh I Don't Know About That

German consumers have long had access to various disenfectants for use with laundry (wash or rinse cycles. Given that culture's obsession with "clean" this should not be surprising.

Yes, oxygen bleaches, especially activated oxygen bleach is great for sanitising/disenfecting laundry, however it normally takes temps of >140F for at least ten minutes to do so, something not all textiles can endure.

On both sides of the pond, more and more laundry is either colours, darks,and or non-colourfast items that cannot withstand any bleach, oxygen or otherwise,and must be laundered in warm or cold water, so the benefits described above are totally lost. Hence this "new" product from Henkel.
 
Just spent a few moments over on the Henkel.de/Persil website, and the product is much as one expected.

Promoted for use when persons are doing laundry in warm or cold water, where even if used oxygen bleach would not have the disenfection results desired. Also for use when laundering colours, man-made fibers and other items which must be laundered in cold or perhaps warm water.

Germans have long had access to a product called Sagrotan which is also a disenfectant added to wash or rinse cycles, and is marketed mainly to women. Why? Well to control bacteria, and fungi that may be on female intimate apparel and workout gear.

Unlike old days, much in the way of knickers, drawers,tights,leotards,girdles, etc, (to put it bluntly), are not pure cotton or linen, but all or partially man made fibers such as nylon,latex, polyester, and so forth. These materials cannot or should not be laundered in hot water, much less boil washed. Even routine use of oxygen bleaches and cause them to degrade. Given that females have far more "problems" with yeast and infections, what is a proper German woman to do?

Well one simply adds Sagrotan or now the Persil Hygienespuler to the rinse and be done with it.
 
Ja,

nicht nur sauber, sondern rein - Persil!

Well, ok, that was three different ads rolled together, but Laundress is right, we have an obsession with hygiene in Germany.

I recall back in the 1980's, when the first 40C detergents came on the market, they made a big deal about an ingredient making sure that microbes were killed just as effectively as they would have been at 60C. I think it was/is called "TAED"?

No doubt we will have to see some integrated solution if these detergents are to be successful in the long run on the German market.

Worth adding that most Europeans tend to wear far more natural fibers than do Americans and when synthetics are chosen, then usually advanced fibers and not that hideous Dacron trash which we all grew up with. Ugh. There's definitely a market for a low-temperature detergent which also sanitizes or at least does as good a job as one washing at higher temperatures/with oxygen bleach.
 
Am Here To Tell You

Want to see a clean hospital? Go to Germany! *LOL*

Everything from the doctor's and nurse's uniforms, bed linens, etc are so clean and bright white one could eat off them! *LOL*

Back in old days of Europe and the UK, mothers, nursemaids, nannies, or anyone else involved with providing care of children, especially new borns was firmly told that besides boiling baby's laundry, it had to be ironed dry with a hot iron, the hottest the fabric could stand. This was to kill off any germs or vermin that may have survived the laundering process.

Indeed in the days when undergarments and sleepware was mainly pure linen or cotton woven fabrics, ironing added a measure of disinfection to one's danties. Of course once jersey and other knits became common, ironing was out.
 
I noticed the UK has fallen under this spell.

We now have new "Vanish - Extra Hygiene" stain remover, which also claims to kill 99.9% of all known lifeforms. It's currently on introductory price offer in Waitrose if anyone's interested. ;-)
 

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