POD 7/10/22 Frigidaire ad

[bradfordwhite]

Is that a stretch? Are they trying to reference automobiles? what?

"The many passenger..."

 

[kenwashesmonday]

Because General Motors was primarily an automobile manufacturer, I'd say yes.

 

[DADoES]

 
<blockquote>Is that a stretch? Are they trying to reference automobiles? what?</blockquote> Text at bottom of the ad says "Frigidaire. Home Environment Division of General Motors."

You're not aware that General Motors owned Frigidaire for many years, until selling it to White Consolidated Industries in 1979?

Kelvinator was once part of Nash Motor Company, then American Motors.

Philco was once owned by Ford Motor Company.

Maytag laundry was an offshoot of a farm implement manufacturer.

 

[daveamkrayoguy]

I somehow liken this actually to aircraft…

— Dave

 

[bradfordwhite]

Electrolux USA was once owned by Consolidated Foods....

yes, I am aware that these appliance manufactures may have been owned by some other company but,
to tell the appliance buying public as if they'd care,
especially given the shoddy quality of GM back then,
even trying to make it part of an ad?

Was GM so full of themselves back then that they thought the world revolved around their idea of a car culture that everyone would get such a pointless reference?

 

[seedub]

I am imagining that after this ad was shot, the family piled into their Chrysler station wagon and drove away.

 

[bradfordwhite]

I don't know.  They look like a Ford family.

 

[pulltostart]

If you read the text of the ad there are multiple tongue-in-cheek references to automobiles.  Definitely a play on the GM/Frigidaire relationship.  I think it's mildly amusing and creative.  Doesn't really say much about the washer or the dryer, though.

 

lawrence

 

[tomturbomatic]

At least they had better taste than Norge which had the teen's Johnson showing through his wet briefs for their large capacity washer.

 

[bradfordwhite]

Tom, it was the 70s.  We came to expect that kind of thing. 

 

Surely the official definition of soft-core porn has a reference to Sears catalogs.

 

[tomturbomatic]

The infamous men's underwear ad? The Norge ad was from the 60s, if memory serves me correct and if it does not Appnut, who family was unfortunate enough to have Norge laundry appliances, will let us know.

 

[appnut]

Yup, the Norge family photo was from 1963-1964 range.

 

[daveamkrayoguy]

Other Norge and Frigidaire laundry avenues...

I like that Norge washer ad, which too bad is probably only appropriate for Dirty Laundry to be discussing in, and I have to crop out and edit a lot so only the washer is showing there if I want to put it on my Facebook page, or have it in my photo gallery to show at work, of which the family around these machines is just too corny...

Otherwise, I like the Frigidaire catalog of machines, or the ad showing the choice between the rapid-dry and whatever the other model is...

Thee are a few other Norge ads too...

-- Dave

 

[kenwashesmonday]

People often mention that U.S. cars of the 1970s were poor quality, and yet my 1978 Ford LTD Landau lasted over 300,000 miles with one transmission overhaul, and did better than 20 MPG on the highway.