OK, I’m just going to say it: I’m as horrified by the loss of classic Kelvinator concentric agitation as I am by what happened to Frigidaire. The evil villain in both cases? That destroyer of all things unique, White Consolidated Industries. WCI embodied everything that could possibly be considered vile about a corporation.
Electrolux eventually put a stake through its heart, but only after several venerable brands had been neutered; among them Westinghouse, Kelvinator, and Frigidaire.
Electrolux eventually put a stake through its heart, but only after several venerable brands had been neutered; among them Westinghouse, Kelvinator, and Frigidaire.