Rant du jour: Terrestrial radio

[tolivac]

Commercial and terrestiral radio-got REALLY bad when stations(AM&FM)were bought up from the local ownerns by the huge corporations such as Infinity,Clear Channel,Radio one,etc.Thats when we got the "McDonalds" radio-stations playing boring, monotous talk and music formats.I feel the FCC should put local and national ownership limits on stations and other mass mediums a company can own.Would prevent most of the problems we have been talking about here.I worked in commercial radio for over 20 years and loved it in the earlier times-was fun and interesting.You don't have the fun and interesting contests stations used to have to attract and hold listeners.Advertising clients liked them too, and sponsered them.Helped promote the sponsers products they were trying to advertise.Yes if radio keeps going the way its going-think it will face a bitter end-the giant station owners always seem to forget that people can listen to cassettes,CD,MP3,Ipod-the list goes on.At this point mostly listen to CDs and cassettes in the car-don't listen to the radio much anymore.I hope with the digital "HD radio" formats coming up the station owners don't waste the opertunity.Music can sound like current FM on AM-FM will be as good as CD's currently are or better.With Digital HD radio-music can be back on AM-no more boring obnoxious talk shows.