joe_in_philly
Well-known member
Tide and Cold Water
According to this CR article, It seems to imply that the cold water technology has been extended to the entire Tide line, which would make a separate coldwater version unnecessary. Whether that is true or just marketing-speak, I don't know. But it does fit with P&G's previously stated goal of increasing cold water washing.
From the article:
"Front-loaders and high-efficiency top-loaders run normal cycles 10 percent cooler than agitator washers, and the 'warm' wash temperature in the U.S. has declined by 15 degrees over the past 15 years," says Tracey Long, communications manager for P&G's fabric care products in North America. “Traditional detergent enzymes can be sluggish in cold water so we worked to create a mix of surfactants and enzymes that deliver cleaning performance in cold water across all product lines," says Long.
http://www.consumerreports.org/washing-machines/dont-bother-using-hot-water-to-wash-your-laundry/
According to this CR article, It seems to imply that the cold water technology has been extended to the entire Tide line, which would make a separate coldwater version unnecessary. Whether that is true or just marketing-speak, I don't know. But it does fit with P&G's previously stated goal of increasing cold water washing.
From the article:
"Front-loaders and high-efficiency top-loaders run normal cycles 10 percent cooler than agitator washers, and the 'warm' wash temperature in the U.S. has declined by 15 degrees over the past 15 years," says Tracey Long, communications manager for P&G's fabric care products in North America. “Traditional detergent enzymes can be sluggish in cold water so we worked to create a mix of surfactants and enzymes that deliver cleaning performance in cold water across all product lines," says Long.
http://www.consumerreports.org/washing-machines/dont-bother-using-hot-water-to-wash-your-laundry/