Launderess,
Thanks for the feedback on the Free HE formula - I was considering that one as well if Actilift turned out to be a bit more marketing than useful feature, which it sounds like it may be. I was also concerned about the "washed with Actilift prior" bit -- almost sounds like a stay-in fabric coating which can't be too good for the skin in the long run.
Follow-up questions on Free HE - how do you feel it does on darks, considering it still has OBAs? Any fading / dulling issues? And, alternately, does it do a good enough job on whites for you to not reach for the bleach (LCB or oxygen-based)? I'm coming from the perspective of using Persil Megaperls right now, "Universal" (with OBAs and oxygen bleach) for whites/very lights and Color (no OBAs or bleach) for colors. Those work well for me, each in their own role, but are irritatingly expensive...
Tide Free also has the advantage of not being scented which is a plus, since I've heard that more recent versions of Original Scent Tide can be a bit much.
I also noticed they have "Coldwater Free" now, and although I just today washed something on cold, that would probably be my first time in months. Wonder how it compares to the regular Free version?