big bars for big hand jobs...
In the Philippines, there are washing machines, but many more people still do their wash by hand...the bars are not far removed from the P & G bars our grandmothers and great-grandmothers used on a washboard.
Tide and Mr. Clean are recognizable P & G brands, but I believe Perla is also a P & G regional brand...
Interesting that Unilever still makes a Breeze detergent bar for the Philippines, but Breeze hasn't been sold stateside since the 1970s...