Who made "Amaze"?

[state-line]

Hi everyone! Is anyone familiar with a laundry pre-soak called "AMAZE"? I recently got a commerical DVD set and there's a commerical for it. I'd not heard of it and was wondering if anyone else has. Did Colgate make this one? I would say this was around the late '60's to early '70's.

 

[petek]

Amaze

Still available in Canada alongside the Calgon and Borateem. It's made by Unilever what was Lever Bros.

 

[gansky1]

I've found a few boxes of Amaze at sales, I haven't used it a whole bunch, but like the performance.

There's a box on the shelf of my detergent collection - a couple more open boxes scattered around the basement too.