A long-awaited washer test

[kenmoreguy64]

MickeyD,

Your Turq. machine is a 1963 model. It may have been made in late '62 possibly, but is definitely a 1963. The '62 800, though similar in mechanical functionality to the '63 with four bottons on either side of the timer dial, was styled in console shape identical to the 1962 Kenmore 70 and the 1961 rapid advance Lady K. Instead of black buttons with brushed chrome inserts, the 62's had white buttons with color coded printing that matched the cycle colors on the dial. It had a big rectangular flourescent light like the '63 does, etc. From what I can see, the 63 was just a restyled 62 800.

Beauty of a certain machine is clearly up to each individual. In my view, the '65 is nowhere near as attractive as the 63s or 64s, nowhere... Even though I have three sets of Ladies in Coppertone, a 63 set, a 64, and a 65, I think the '65s are my least favorite. That is clearly tempered by the fact that I saw numerous 63s in service as a kid, and I think they are extraordinary, and never saw a 65 until I got one when doing machine rebuilding in the 90s.

As to the tabs, I've seem a few clear ones missing on machines, in fact I believe there was a thread inquiry here from someone some time ago looking for spare buttons, possibly the speed selector. I've seen missing buttons on 63s and 64s though too - I think it depends on how much use they got and how much force was used to depress them.

Gordon

 

[mickeyd]

Wait a second, G-man ;'D

I'm a kid in a candy store, and those fine finger nail- like tabs get me every time. And I think all the Lady K's are beautiful, but now that I think more critically and comprehensively, hasn't Darren posted a Lady even more beautiful than Paul's. Is that a 63? I don't have them all mastered yet. You should show the '3 & '4 if you have pix at the ready. But I think you're right about the '63 being drop dead gorgeous. Or is it the 64............LOL. Get the pix up, Old Friend.

Of course beauty is in the eye of the beholder. Hell, I think the Rotoflex Agitator is beautiful.

 

[ovrphil]

"...did you ever have to make up your mind, say yes to o

1962-64 LK's? I want to have trouble making up my mind - already beginning to get twisted, from seeing some of the old machines bought and revived here.

Gordon, are you prefering the 62-64 LK's from both looks and mechanicals, or just appearances? I have some ideas to translate into photos. Other than what you guys here occasional have ...(is it called a "Wash-In") where does one see all these cool LK"s? There's the Maytag museum, but is there a Kenmore museum?

 

[kenmoreguy64]

Phil -

In its basics, the belt-drive mechanicals are essentially the same, later 1950s to 1987. There wouldn't be good reason to judge a 1965 differently than the 1963 for much other than appearance as mechanically they are the same.

These machines are indeed viewed on a 'to each his own' premise, however there's a small twist as to why I like the '63s best. Remember the glee and excitement felt as a kid during a birthday party, a holiday, or similar that you've noticed that as an adult you just can't duplicate? Well, I was fascinated by the '63s, and was exposed to probably five or six during my childhood in various places, white, turquoise, and coppertone, in varying conditions from mint to well used. My grandmother had the dryer in coppertone. Today, those machines, when I'm not preoccupied or busy, can transport me back temporarily, and I remember the wide-eyed 8-year old's glee over these machines, whereas the 65 doesn't.

I guess that's the best explanation I can give you...

Gordon

 

[philr]

The fabric chart on the control panel of your washer remind me the trim colors of my 1963 Frigidaire fridge.

 

[ovrphil]

Beauty and the Beast(sameness)

Gordon: No problem with beauty being so individualistic. I worry about the seemingly increased sameness in design, that lines the appliance floors( Not that you can't find differences). If the machines were mechanically pretty much the same, it's interesting that for so long, they only needed to vary the color, console design and option features, to keep going. Good memories and thanks for sharing.

 

[combo52]

All Time Favorite Lady Kenmores

My all time Favorite LKM washer-dryer consoles are the 1959 first all push button pair where the washer and dryer matched perfectly, then the great looking 1964s with all that great looking chrome and three speeds, then the 1965s these had to be one of the best styled LKMs ever, from there my next favorite are the 1968s where they have the flat keyboard panels floating above the surface of the die-cast panel and my final favorite was the 1975 super-capacity LKMs with the fold down cover. After this we went through the depressing period of the terrible black faced control panel machines [ this was as bad as the 1980s Montgomery Wards inspired Maytag washers and dryers ]. When Sears came out with black face LKMs around 1977 it reminded me of GM putting the Cadillac name on a Chevy Cavalier.

 

They came out of this terrible styling period somewhat with the introduction of the LKM Limited Edition electronic pair around 1984 and after this time they built a number of pretty good looking DD washers and matching dryers, but nothing compared to the styling of before.

 

[kenmoreguy64]

I agree with most everything John says above - surely, whatever fave you have if it involves a 1960s Lady Kenmore, it may be due to unique and inspired styling, and an un-matched zeal for glamour and product acceptance from Kenmore's designers.

That said, I agree yet at the same time disagree with the synopsis of the black panel machines and even of Maytag's 1980s models. Right in the middle of the black panel tenure, Sears (according to several of their catalogs) outsold WP, GE, and Maytag combined. We don't have to like these machines for whatever reason, but the buying public sure did, and in enormous and increasing numbers, so what we think today ultimately really doesn't matter. Sears clearly had what buyers wanted at the time, and by the late 70s, there were many other choices besides Sears.

There have been a lot of articles written discussing how Cadillac made a monumental marketing blunder with the Cimarron (the Cavalier clone) but never have I read that Kenmore or Maytag made any sort of foo-pas with their later 1970s or 1980s consoles.

Appliances were becoming unitary non-emotional purchases in a mature market by the mid 1970s, bought on price and reputation. They were not the joyous, high-gloss purchases that they had been when the market was developing in the 1950s and 1960s. We AW.ORGers see all laundry appliances from a much different perspective than does the general consumer/buying public.

There is NO doubt that the 1976 black panel Lady Kenmore was a far cry from the imaginative, sometimes whimsical (and costly) styling that Kenmore employed ten years earlier. Considering that the 1974 Lady K was a styling carry-over from the late 60s, the dramatic and permanent switch from fancy to not-so-much happened with exactly one model. Boom, done...the Lady K was rather homogenized from that point forward until gone a little more than a decade later.

Many people could not look at a 1976 Lady Kenmore in their neighbor's laundry and know that they had a top-end unit. This was not the case in the 1960s. There was not much to distinguish the 1976 Lady Kenmore from the rest of the line either, other than an automatic soak advance (big deal!) and a second rinse. I suspect a lot of customers wrote those features off as stuff they didn't need or have to have, and it stayed that way for many years.

I think that is why we see FAR FEWER of these, relatively speaking, as a percentage of the total line sales, than we did in the 1960s. The time had come and gone for glitzy washers -- they were just too expensive to make and sell profitably.

I guess for us washer collectors, that just gives us reason to collect and save the 60s models, unless you like the newer stuff for many varied other reasons!

G

 

[combo52]

New Washer and Dryer Styling for the Late70s- 1980s

As always lots of good incite and information Gordon about this interesting time in washer history. And while Sears new styling probably did not hurt sales much and may have actually helped by allowing them to build a more competitive product cost wise during this time period was when WP built laundry products really took over as the largest maker. Like the Sears models WP by the early 80s had their greatest sales success ever and by the time the DD washers were going in force by the mid 1980s no other three makers combined ever got close to their sales totals.

 

This of coerce was a time when the US laundry had lost several major brands, so WP, KM, GE and MT all added sales in spite of the Regan rescission that gripped the country in the early 1980s.

 

    I do think in the case of MTs new styling for the 80s it was a serious mistake and while MT laundry continued to sell very well in the 1980s the new styling caused MT to lose over 20 years of brand recognition when it came to styling. MT started using the center dial control panel with a horizontal break with the selector buttons below in 1956 and further refined this great and immediately distinctive look through 1979. [ This would have been like Mercedes Benz losing their distinctive grille and hood ornament ] For a high end company they had completely lost their brands styling reconnection overnight, Ironically even WP stylists had the good sense to bring back the center dial look when they took over the Maytag laundry name.

 

[ovrphil]

That was a period that came and went so fast - the late 50's and 60's...visiting AW.org is like visiting the past, especially afer reading Kenmoreguy64's last post here(gave me a deep, begrudgingly sigh of remorse for a moment there, thinking of the changes in design and build quality).

I remember a number of ads for washers, dryers, and dishwashers in many of my mom's magazines(Lady's Home Journal, McCalls, House Beautiful, and others) in the 1960s...to find some of these washers/dryers that I mostly knew through photographs..here in someone's house or collection, still working as new (or nearly), along with other household appliances has revived my faith in ..never mind, but almost!

this forum rocks - now back to our regularly scheduled program....