passatdoc
Well-known member
@launderess re: products aimed at Latino market
Agree. In particular, Gain and Gain HE, which are P&G mid-market products, are heavily targeted to Hispanics, with lots of tropical fruit fragrances. The emphasis seems to be on fragrance rather than cleaning power. Given that immigrant Hispanics didn't grow up in multi-generational Tide families (as I did---mom would never save money by buying a discount brand, it <span style="text-decoration: underline;">had </span>to be Tide), it probably makes sense to meld a non-Tide brand to fit Hispanic preferences.
Btw I have some unscented Gain HE powder which I bought on sale from Amazon (had to buy four boxes, but the price was cheap, plus free delivery) and it works rather well, as long as I don't exceed 2 tablespoons/30 ml per load. I use a coffee scoop (30 ml) to dose it, often using only 1/2-2/3-3/4 of a scoop rather than a full scoop. I use it on linens and towels. For 100% cotton/wrinkle free trousers and collared shirts, which are my office casual work clothing, I use either UK Ariel or German Persil, which I either bring home on trips or which I ask visiting European friends to bring me. Gain HE powder, when you can find it, is usually unscented and lacks the tripped-out tropical fragrances of the non-HE Gain liquids.
Agree. In particular, Gain and Gain HE, which are P&G mid-market products, are heavily targeted to Hispanics, with lots of tropical fruit fragrances. The emphasis seems to be on fragrance rather than cleaning power. Given that immigrant Hispanics didn't grow up in multi-generational Tide families (as I did---mom would never save money by buying a discount brand, it <span style="text-decoration: underline;">had </span>to be Tide), it probably makes sense to meld a non-Tide brand to fit Hispanic preferences.
Btw I have some unscented Gain HE powder which I bought on sale from Amazon (had to buy four boxes, but the price was cheap, plus free delivery) and it works rather well, as long as I don't exceed 2 tablespoons/30 ml per load. I use a coffee scoop (30 ml) to dose it, often using only 1/2-2/3-3/4 of a scoop rather than a full scoop. I use it on linens and towels. For 100% cotton/wrinkle free trousers and collared shirts, which are my office casual work clothing, I use either UK Ariel or German Persil, which I either bring home on trips or which I ask visiting European friends to bring me. Gain HE powder, when you can find it, is usually unscented and lacks the tripped-out tropical fragrances of the non-HE Gain liquids.