Laundress:
I've found sometimes they just get the forumlas horribly wrong too.
For example, Persil (Unilever) in the UK and Ireland had a LiquiGel format which was ridiculously foamy. I remember using the normal dose in our washing machine (as prsecribed on the bottle) and it over-foamed so much that there was foam pouring out of the drawer of the machine when it ran the first spin!
They launched Persil Small and Mighty and it was a completely different forumla and very low foam.
It can also behave very differently in different machines as the drum design and the way they operate can whip up more foam. A lot of European machines (including Miele and BSH machines) use scooping systems to ladle large amounts of water up from the outer drum and dump it over the clothes. I think Miele's Honeycomb and Bosch's similar drum actually has the effect of picking the water up from the end of the drum and cascading it down rather than allowing it to just sit at the bottom and that can really whip up a lot of foam if the detergent's prone to it.
Then you've got the water hardness level. In my case the water's extremely soft and a lot of P&G detergents tend to just foam ridiculously where as Persil / other unilever dergetents work quite nicely.
I don't like the Ariel gel format at all. I haven't found the results anything amazing and I don't like the noise of the cap rattling around in the machine. It's difficult to measure it without using the dosing cap and it is not usable from a drawer dispenser as it will not flush down.
With the Persil Small and Mighty you can dose a cap into the liquid dispensor in the drawer and it flushes down perfectly, or just dose it directly into the drum.
The same applies to Henkel's concentrated liquids (Persil in most markets and Le Chat Expert in France).
Ariel Powder used to overfoam too although it's improved a lot since some recent reforumulation. The scent's also now less over-powering. It was really strong for a while!
There's also absolutely no similarity between Euro Ariel normal biological powder's scent and Ariel Colour Power scent. They're completely different forumlations from what I can see / smell.
....
Also, some detergent components are designed NOT TO RINSE ..
The actilift formula is designed to coat your fibres with some kind of stain resistance coating and Persil (unilever) has long-acting scent releasing microcapsules.
I've found sometimes they just get the forumlas horribly wrong too.
For example, Persil (Unilever) in the UK and Ireland had a LiquiGel format which was ridiculously foamy. I remember using the normal dose in our washing machine (as prsecribed on the bottle) and it over-foamed so much that there was foam pouring out of the drawer of the machine when it ran the first spin!
They launched Persil Small and Mighty and it was a completely different forumla and very low foam.
It can also behave very differently in different machines as the drum design and the way they operate can whip up more foam. A lot of European machines (including Miele and BSH machines) use scooping systems to ladle large amounts of water up from the outer drum and dump it over the clothes. I think Miele's Honeycomb and Bosch's similar drum actually has the effect of picking the water up from the end of the drum and cascading it down rather than allowing it to just sit at the bottom and that can really whip up a lot of foam if the detergent's prone to it.
Then you've got the water hardness level. In my case the water's extremely soft and a lot of P&G detergents tend to just foam ridiculously where as Persil / other unilever dergetents work quite nicely.
I don't like the Ariel gel format at all. I haven't found the results anything amazing and I don't like the noise of the cap rattling around in the machine. It's difficult to measure it without using the dosing cap and it is not usable from a drawer dispenser as it will not flush down.
With the Persil Small and Mighty you can dose a cap into the liquid dispensor in the drawer and it flushes down perfectly, or just dose it directly into the drum.
The same applies to Henkel's concentrated liquids (Persil in most markets and Le Chat Expert in France).
Ariel Powder used to overfoam too although it's improved a lot since some recent reforumulation. The scent's also now less over-powering. It was really strong for a while!
There's also absolutely no similarity between Euro Ariel normal biological powder's scent and Ariel Colour Power scent. They're completely different forumlations from what I can see / smell.
....
Also, some detergent components are designed NOT TO RINSE ..
The actilift formula is designed to coat your fibres with some kind of stain resistance coating and Persil (unilever) has long-acting scent releasing microcapsules.