Downy makeover mess
I noticed a newly-shaped Downy bottle on the website (in one of the side boxes) and the "Downy" name on the label is in a new typefont...P & G routinely "improves" its formulas on all its products, whether the improvement really is an improvent or not.
I always liked the yellow SunRinse Fresh formula, and, naturally, that's the one that got dumped first...