Happy 70th Birthday for Hoover`s first Washing Machine

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Happy Birthday Hoover

And its no surprise that this machine was so successful as Hoover employed every marketing trick to make it so. Even at a time when supply of machines would have been limited they cleverly created the desire by countless pres advertisements and short films such as this below



 
Thanks Mike

for this great celebratory thread, hoover hit the jackpot of matching the right product with the market requirements at the right time. True it didn't do everything, but it took the washday in from the back yard and dolly tub, compact enough to store and use in the average kitchen, and combined the wringer into one unit, so no need to clamp a wringer to the sink or go back outside to a separate wringer.

The other part to celebrate is how this basic washing principle was then developed to larger capacity single tubs, twin tubs and then the automatic. I would suggest that over the next 30 years, Hoovers triumph to stay as market leaders was to develop ranges of machines at a prices that matched the markets buying ability and fitted into the lives and kitchen of the users, also machines that were cost effective to manufacture, making a good profit that could be put into product development further marketing.

I had no experience of this machine until the days of collecting machines, but spoke to one lady I was doing a repair for, I noticed two cut off bolts under the washer and asked did you have a bendix, so got talking, yes she did, but before that had one of these Hoover washers, she just said it was a little wonder back then and when her mother saw it she was just transfixed as she'd never seen a washing machine before.

As one slogan ran

"the secrets in the tub"

Mathew
 
Imagine from such humble beginnings, you lucky lads now have boil-wash heating, automatic timing, automatic spin rinsing, steel coated hoses, power pumps gushing, warm steam everywhere.

How cool and exciting it would have been to have had one of these as a young kid, like the little girl in the flick. I was surprised to learn that the pulsator was patented by Hoover. Even with the very first machine the unique magic of Hoover was there, still unchanged to the very last model: the wild never before seen agitation--nothing quite like it!

After seeing MIke's posts and watching Alistar's flick, I'm totally psyched to fire up the old gold Oovah right now. Will put up a pic in a bit.

PS: Was really shocked at how fast and agile that wringing is! Almost looked speeded up.
 
I remember as

a small boy my mother getting one of these machines [it was second hand]in the very early 60s .After washing for two small children with a dolly tub in the back yard that little machine was a godsend The machine stood next to the sink and never needed to be moved because it could be filled with hot water straight from the Ascot water heater its swan neck tap being able to swing over the washer .When finished the drain hose was just laid on the floor the water disappearing down the drain in the floor .Around 1963 my dad bought a small frigidaire spin dryer making the whole washing thing even easier .Mum outlived dad eventually dying in 2010 while clearing her house what did i find hidden in the cupboard under the stairs ? you guessed it .The little washer lives here with me now safe in the pantry .I often look at it think how time has been much kinder to it than it has to me
 

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