If Maytag never offered other washers like the Performa, Amana, Admiral, Neptune, ect and only sold Newton Maytags under increased cosmetic variations while aggressively increasing advertising would Maytag corporations still be around today?
If Maytag Never Made Other Washers
- Thread starter Chetlaham
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Im sure with everything under the sun made in China that Maytag could have had the Pitman trans built there exactly the way it was in Iowa for peanuts, as that plus the motor were prob the two most expensive parts. They could have kept the same design with different cabinets etc but with todays thoughts on water waste Im not sure how well most people would go for a full tub of water with todays water prices and sewer use taxes in some areas.
What a shame!
What a shame! Maytag ruined themselves before Whirlpool got a hold of them.
What a shame! Maytag ruined themselves before Whirlpool got a hold of them.
As with many other such moves Maytag bought Amana in 2001 from Goodman Appliances to strengthen their product line, in particular refrigerators. Barely five years later Whirlpool bought Maytag so that was that.
https://khak.com/whirlpool-plant-in-middle-amana-has-been-sold/
https://www.deseret.com/2001/6/5/19589812/maytag-corp-to-purchase-amana-for-325-million
Again buying a competitor to get at their technology or whatever goes way back. General Electric nabbed Hotpoint in part to get at patents and other technology for Calrod heating elements.
Over years it became an increasing demand from appliance dealers, housewives and others for appliance makers to have an entire breath of major appliance offerings; range/stoves/ovens, refrigerators/freezers, washing machines, dryers, dishwashers, etc...
Building new plants is expensive, and you might still not be able to produce what your competitor offers due to patents. Buying said competitor solves that problem.
For hot minute Maytag remained alive as an independent company Amana-Speed Queen continued to be built where they always had. This allowed Maytag to keep their prime "Dependable Care" and other lines under that brand, but offer market something else with Amana. That is Maytag laundry appliances were not supposed to be in direct competition to Amana.
https://www.automaticwasher.org/cgi-bin/TD/TD-VIEWTHREAD.cgi?74873_3
https://www.automaticwasher.org/cgi-bin/TD/TD-VIEWTHREAD.cgi?58683
Admiral was more of the same...
Magic Chef was well known for their range/ovens/stoves etc.. They were bought by Admiral who was known basically for refrigerators and freezers. Maytag bought Magic Chef so they got Admiral.
https://en.wikipedia.org/wiki/Magic_Chef
Maytag really never built anything else but laundry appliances, but by 1950's and certainly into 1960's full line appliance makers (Whirlpool, GE, Frigidaire) were starting to challenge Maytag's then near dominance of domestic laundry market.
Maytag did produce refrigerators, ovens, ironers and other things 1950's, but these were all sourced from others, and by 1960 Maytag stopped those limited efforts to concentrate mostly on laundry (domestic and commercial) appliances. This was not to be and didn't last.
By 1970's Maytag finally brought out their own designed and built line of dishwashers. It was late to market by then since GE, WP and Frigidaire long had such offerings.
https://khak.com/whirlpool-plant-in-middle-amana-has-been-sold/
https://www.deseret.com/2001/6/5/19589812/maytag-corp-to-purchase-amana-for-325-million
Again buying a competitor to get at their technology or whatever goes way back. General Electric nabbed Hotpoint in part to get at patents and other technology for Calrod heating elements.
Over years it became an increasing demand from appliance dealers, housewives and others for appliance makers to have an entire breath of major appliance offerings; range/stoves/ovens, refrigerators/freezers, washing machines, dryers, dishwashers, etc...
Building new plants is expensive, and you might still not be able to produce what your competitor offers due to patents. Buying said competitor solves that problem.
For hot minute Maytag remained alive as an independent company Amana-Speed Queen continued to be built where they always had. This allowed Maytag to keep their prime "Dependable Care" and other lines under that brand, but offer market something else with Amana. That is Maytag laundry appliances were not supposed to be in direct competition to Amana.
https://www.automaticwasher.org/cgi-bin/TD/TD-VIEWTHREAD.cgi?74873_3
https://www.automaticwasher.org/cgi-bin/TD/TD-VIEWTHREAD.cgi?58683
Admiral was more of the same...
Magic Chef was well known for their range/ovens/stoves etc.. They were bought by Admiral who was known basically for refrigerators and freezers. Maytag bought Magic Chef so they got Admiral.
https://en.wikipedia.org/wiki/Magic_Chef
Maytag really never built anything else but laundry appliances, but by 1950's and certainly into 1960's full line appliance makers (Whirlpool, GE, Frigidaire) were starting to challenge Maytag's then near dominance of domestic laundry market.
Maytag did produce refrigerators, ovens, ironers and other things 1950's, but these were all sourced from others, and by 1960 Maytag stopped those limited efforts to concentrate mostly on laundry (domestic and commercial) appliances. This was not to be and didn't last.
By 1970's Maytag finally brought out their own designed and built line of dishwashers. It was late to market by then since GE, WP and Frigidaire long had such offerings.
Maytag's Neptune line was a totally different ball of wax, and had things been done correctly should have cemented their position as major player in domestic laundry appliances.
Maytag would still be around IF they never bothered with making the Neptune machines along with the NorgeTag machines since the Dependable Care platform were reliable, easy to work on, etc since it was a proven platform Maytag had at least since 1957 or 1958 despite variations over the years. Definitely would be better than Speed Queen if they were to still be made today since they are easier to work on, washed and rinsed better as well.
windrivers
Well-known member
Obviously Whirlpool bought Maytag and kept the name because they thought there was value in it.
Whatever mistakes Maytag may have made has nothing to do with the trash Whirlpool is churning out now.
Whatever mistakes Maytag may have made has nothing to do with the trash Whirlpool is churning out now.
From archives..
Or rather Consumer Reports:
Maytag vs Whirlpool
For 1985:
Maytag A170 - Gave better than average results in all cycles for both hot water and overall water efficiency (Regular, Permanent-press). Excellent electricity usage. Worse than average on unbalanced loads. Average water extraction, freedom from lint and sand disposal. Excellent for noise and brand repair history.
Whirlpool LA5800XM - Matched Maytag in cycle results as above. Average in electricity use but handled unbalanced loads better than Maytag (CR gave it a better than average rating), tub capacity was also rated the same. Water extraction was less than average (one notch below Maytag's). Freedom from lint was better than average however sand disposal and noise were just average. Brand frequency of repair was rated "good" but Maytag again was excellent.
Maytag (A712) again was CR's top choice in 1986 with Whirlpool (LA9800XM) coming in second.
Indeed in every buying guide one has from 1984 through 1987, Maytag was the number one rated washing machine by CR.
www.automaticwasher.org
Or rather Consumer Reports:
Maytag vs Whirlpool
For 1985:
Maytag A170 - Gave better than average results in all cycles for both hot water and overall water efficiency (Regular, Permanent-press). Excellent electricity usage. Worse than average on unbalanced loads. Average water extraction, freedom from lint and sand disposal. Excellent for noise and brand repair history.
Whirlpool LA5800XM - Matched Maytag in cycle results as above. Average in electricity use but handled unbalanced loads better than Maytag (CR gave it a better than average rating), tub capacity was also rated the same. Water extraction was less than average (one notch below Maytag's). Freedom from lint was better than average however sand disposal and noise were just average. Brand frequency of repair was rated "good" but Maytag again was excellent.
Maytag (A712) again was CR's top choice in 1986 with Whirlpool (LA9800XM) coming in second.
Indeed in every buying guide one has from 1984 through 1987, Maytag was the number one rated washing machine by CR.
Why did Maytag eliminate the Dependable Care Line?
I believe these were amongst the best laundry appliances ever designed. Their elegance was in their simplicity. They were ultra durable, inexpensive and easy to work on. They were the machines that made the Maytag repairman "Old Lonely". They were almost universally respected as the "bullet...
www.automaticwasher.org
For reference - 2005-2006 Maytag laundry appliance line up.
www.automaticwasher.org
Maytag Laundry brochure
Not that anybody cares about most of these washers as most of you like to say Maytag Atlantis washers and such were the reason Maytag was closed but for those of you who like Maytag Neptune washers you may like this brochure. I found these on web archives and just thought i should share them...
www.automaticwasher.org
2005-2006
Screams tacky junk. I'm blown away that they thought any of it would help in the long run. Far cry from the 80s even 90s sales literature.
Screams tacky junk. I'm blown away that they thought any of it would help in the long run. Far cry from the 80s even 90s sales literature.
maytag centennial
Maytag Centennial is nothing more than a Whirlpool direct drive design 2000 washer with a stainless steel tub. At least they were built to Whirlpool specs.
Maytag Centennial is nothing more than a Whirlpool direct drive design 2000 washer with a stainless steel tub. At least they were built to Whirlpool specs.
