New Kenmore Logo
- Thread starter danmantn
- Start date
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Boring and Institutional
I wonder how much they paid for that.
I wonder how much they paid for that.
A massive amount. As with most rebranding comes an entire package of "rules" around the reproduction of the logo...those rules and PPG color codes, etc., surely cost a pretty penny. I think it's very boring...and the whispy lines are overdone...just like the swoosh under the Sears logo.
washmeup
Well-known member
Yikes
Yet again, another brand cheapend to try to appeal to the masses!
Yet again, another brand cheapend to try to appeal to the masses!
mrb627
Well-known member
Dead
Kenmoe is DEAD to me! (spits off to one side)
Kenmoe is DEAD to me! (spits off to one side)
laundromat
Well-known member
Cantless would be my recomended name.
DanManTN: "A bit plain" seems to be the trend. Frigidaire's new logo is beyond dull and boring.
I odn't call it "dull"
I call it stark, barren.
I call it stark, barren.
Interesting Hisory Link...
Neat history and pictures of the Kenmore brand, including info on how Kenmore was on The Donna Reed Show. The timeline link is at the bottom of the page.
searsarchives.com
Neat history and pictures of the Kenmore brand, including info on how Kenmore was on The Donna Reed Show. The timeline link is at the bottom of the page.
Shop: Appliances, Tools, Clothing, Mattresses & More
Shop Sears for appliances, tools, clothing, mattresses & more. Great name brands like Kenmore, Craftsman Tools, Serta, Diehard and many others.
Blue Light Special in the appliance department - only for th
I thought the new KM logo looked like the 80's version as well.
Perhaps they should just drop it and use a more recognizable logo. Wouldn't it be pretty on the cabinets like the SQ logo in the upper left corner, on the dispenser drawers or smack dab in the center of the control knob?
That Frigidaire logo looks like it belongs on a cheap food dehydrator or a volleyball. Oops, be careful what you wish for!
I thought the new KM logo looked like the 80's version as well.
Perhaps they should just drop it and use a more recognizable logo. Wouldn't it be pretty on the cabinets like the SQ logo in the upper left corner, on the dispenser drawers or smack dab in the center of the control knob?
That Frigidaire logo looks like it belongs on a cheap food dehydrator or a volleyball. Oops, be careful what you wish for!
I have a question for the historians at Sears or to those who compiled that Kenmore time-line (very intersting by the way).
If in 1978 the 50-millionth Kenmore washer was sold, how is it that by 1987 they'd sold nearly 42 million washers? Did they un-make 8 million in that 9 year period? I know they made 2 in those in-between years - my Mom bought one and I got the other!
Is this just an error or perhaps an un-printed distinction was made between ringers and automatics?
Gordon
If in 1978 the 50-millionth Kenmore washer was sold, how is it that by 1987 they'd sold nearly 42 million washers? Did they un-make 8 million in that 9 year period? I know they made 2 in those in-between years - my Mom bought one and I got the other!
Is this just an error or perhaps an un-printed distinction was made between ringers and automatics?
Gordon
strongenough78
Well-known member
Kenmore has lost it's reputation.
From what I read of the reviews, Kenmore has lost it's reputation for quality. There seem to be many upset people out there not happy with their new washers. It seems like Kenmore/Whirlpool was the brand to have for quality and durability right next to Maytag. And what I don't get, is, how is a portable machine, much smaller, washes less clothes in a load cost almost $100 MORE than a full size washer? I would think getting a portable model would be cheaper. What's the world coming to. All I know is I think I'll stick with old school machines when I can. Many are 40+ years old and still going strong.
From what I read of the reviews, Kenmore has lost it's reputation for quality. There seem to be many upset people out there not happy with their new washers. It seems like Kenmore/Whirlpool was the brand to have for quality and durability right next to Maytag. And what I don't get, is, how is a portable machine, much smaller, washes less clothes in a load cost almost $100 MORE than a full size washer? I would think getting a portable model would be cheaper. What's the world coming to. All I know is I think I'll stick with old school machines when I can. Many are 40+ years old and still going strong.
supremewhirlpol
Well-known member
- Joined
- Mar 25, 2009
- Messages
- 2,134
Well, it's just a reminder to all of you who have vintage Kenmores:
Give your machines a great big hug and promise that you will never send them back to that evil company.
Give your machines a great big hug and promise that you will never send them back to that evil company.
steve1-18
New member
I remember back when Coldspot refrigerators had the SR logo that resembled a butterfly. Anyone else remember?
