No CHEER in Chicago.

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I think it was on the shelves at Walmart today, but I haven't looked for it or bought it in years, since the bottles have gotten smaller as prices continue to climb.
 
Something seems strange with Cheer here in Charlotte too...

Just about 4 to 6 weeks ago I noticed that one of the major grocery stores had changed the price of the 100oz bottle to $7.99, which is a great deal and a drop of several dollars. There was a shelf tag that read "new low price". It didn't say clearance or mention anything about while supplies last or that it was temporary.

Last week I noticed that the 100oz. bottles are gone, slots taken by something else and we just have 40oz and 50oz bottles. There has been some discussion that Cheer is somewhat of a lost brand at P&G...Era, Gain, Dreft and Tide all have their slot or niches, but Cheer was just sort of hovering out there.

I haven't seen the Cheer Dark, which used to be found around here only at Target, in at least 6 months either. Hopefully it will reappear!

Gordon
 
Could it be a weather related shortage due either to production problems or shipping issues? My supermarket had notices about produce availability and it isn't beyond the realm of possibility that production facilities had cold or snow slowdowns or raw material shortages.
 
Target shows several varieties

On their website. It looks like they are only sold in stores.
WK78

 
Local Stock

My local grocery store has Cheer in stock, but it only has a two width display compared to the gobs and gobs of Tide. You could almost miss it. Funny that Purex has more of a showing in the detergent aisle compared to Cheer. Perhaps it is on its way out...

Malcolm
 
The tide of Tide

I also did notice the overwhelming variety of Tide in the stores where I once bought Cheer. Quite honestly the over-Tide influence on the shelves seemed a bit... odd to me. Am I having a TIDE dream??
Tide makes us both itch so neither of us can use it.
I'm experimenting with All Pods and Purex - so far so OK.
I will however visit Target. I don't normally shop there so I'll give it a spin.
 
Clearance Cheer at Target

My local Target Greatland had 120 load boxes of powdered Cheer on clearance last month and now only has a bottle or two of liquid in stock.
 
P&G Has Really Mishandled The Cheer Brand

Perhaps they should just let it die and then launch "Tide for Colours" as they do with Ariel.

Once upon a time you knew what Cheer with "Triple Colour Guard" was for; to launder items with the same great cleaning as Tide but to keep colours from fading. Now Cheer is "Bright Clean", for darks, and so forth with most liquid versions loaded with OBAS.
 
What's the deal with Cheer anyway? The liquids have OBAs and the powder has oxy bleach. I know, some of it is to cancel out chlorinated water but still...
 
Noticed at Kroger's today that the unscented Cheer bottles were gone -- they were there last week -- but the stuff in the black bottles was still on the shelf. They haven't carried Cheer powder for quite some time.
 
The liquids have OBAs and the powder has oxy bleach. I know,

I gotta admit, I have often wondered why Cheer has oxy bleach and OBAs in it.

Over here in the UK, under the Ariel and Persil brands, the colour versions, have never had oxy bleach, and nearly never have OBAs (I can only think of the new Ariel colour pods that do)
 
Originally Powdered Cheer With "Triple Colour Guard"

Protected against the fading of colours by including a small amount of oxygen bleach (sodium perborate)meant to counter chlorine found in tap water. The small amount meant bleaching action was nil to none. Also since sodium perborate really becomes effecting at bleaching in water temps >120F, laundry done in cold, lukewarm, and warm water would rarely if ever be affected.

Remember as well just because the word "Oxi" appears on a detergent label today it does not translate into oxygen bleach. It can mean a brightening and whitening action based upon increased surfactants, enzymes, and anti-redeposit agents designed to give the *appearance* of bleaching action.

As for OBAS, cannot understand why they are in detergents for colours either. One assumes makers of such things separate pastel/colourfast laundry and darks/blacks. The former aren't really affected by bluing agents, but latter can and will often become faded from constant exposure.
 

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