John:
I still find Chase & Sanborn acceptable for a mass-market brand, which is something I can't say across the board. What happened to coffee is that a lot of Robusta beans are now found in mass-market blends; they don't have the same flavour as the Arabicas found in better coffee. Robusta varieties are hardier coffee trees, more impervious to crop loss, but the beans aren't as good and they have more caffeine. Arabicas make for somewhat riskier coffee crops, but they're far tastier, and therefore more expensive. Guess which beans Corporate America prefers?
Five O'Clock's Bokar is still extremely good, but just try to find it at the grocery store!