Discontinued detergents/products that you remember

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Ivory products!
When I was growing up, my mom always used Ivory Liquid for dishes. I loved the scent!
And, Ivory Snow as well. I wish more companies would stick with the "If it ain't broke, don't fix it" school of thought.
 
Same here about the Ivory dish soap. I actually remember this commercial, it aired when I was maybe 5 or 6. I’d love to get into a Time Machine and travel back to those times, I’d stockpile the cleaning and bath & body products :D.

I don’t work in marketing or advertising, but I have a good friend who does. He has the same line of thought, in that that many companies would kill for an iconic scent like Ivory has, and he has the same shocked reaction when companies take the iconic scented products and completely change them. Maybe the sales are better now? I have no idea, but I think the dish soap is pretty bad & perfume-y now, and I miss the laundry detergent in that scent.

I liked the green Palmolive bar soap too, and the “gold” one.

 
Although Ivory Soap is still marketed by Proctor and Gamble, the product is now manufactured by St. Bernard Soap Co. The factory is the same as when owned by P&G, and the complex is called Ivorydale . The Crisco division of B-G Foods, and the Proctor and Gamble fabric care research and development department are also located there. I just went past there a little while ago.

It looks like Pure & Natural soap is now sold as a motel size bar now.
 
Dove for Dishes

Just found out this summer, when I went to buy some, that you can't get "Dove for Dishes" anymore. My last bottle lasted such a long time because I used it only for cleaning phonograph records, the vinyl ones not the older shellac discs. I couldn't find anything that looked comparable to Dove. I wound up getting a small bottle of Sesame Street Baby Wash. It says "gentle formula" but it is very noticeably scented and I haven't tried it on any records yet.
 
When I was a kid I love Addit that came in bottles shaped like a washer. They came in White, Coppertone, Harvest Gold and Avocado. I saved all 4 bottle colors lined up like a laundromat in my bedroom!

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Addit? and Marilyn Chambers

I wonder what Addit was if it did not contain enzymes? Not phosphates or chlorine bleach so I wonder what it could have been.

I am always reminded of "Behind the Green Door" when I see Marilyn Chambers on the old boxes of Ivory Snow. I loved the smell of that detergent.

Bob
 
unimatic1140- those Addit containers are adorable. So cool that you saved them!

Whenever I see things like that, it reminds me that some day l’d like to go to the Museum of Failed Products in Michigan. I bet they have a lot of fun things like that:

 
Addit was a laundry booster liquid largely based on phosphate, solvent and surfactants (nonionic?) and other substances. Miracle White is something similar that comes to mind.

"A washing-aid composition suitable for removal of stains and soil from delicate fabrics which are deleteriously affected by alkaline pH conditions which contains a phosphate ester surfactant, an alkali metal salt of an aminopolyacetic acid in an amount sufficient to essentially neutralize the surfactant to a pH of about 7, a water miscible organic solvent in an amount sufficient to solubilize organic borne stains and dirt, and water in an amount sufficient to solubilize the aminopolyacetic acid salt."

https://patents.google.com/patent/US3956198

At some point Addit seems to have joined phosphate free bandwagon.

https://www.dirtdoctor.com/garden/Laundry-Detergents-and-the-Effect-of-Pollution_vq13117.htm
[this post was last edited: 8/30/2023-23:34]
 
"I am always reminded of "Behind the Green Door" when I see Marilyn Chambers on the old boxes of Ivory Snow. I loved the smell of that detergent."

Original Ivory Snow was pure granulated soap. P&G spent huge sums over years marketing Ivory Snow as not being a detergent and thus more gentle for laundering a host of things from diapers to woolens to lady's flimsy things.

But yes, the stuff had a wonderful scent. Nothing makes one go all broody than a whiff of Ivory Snow of old..











https://www.youtube.com/watch?v=1eKeDCBnefM

In the end not even mighty advertising and marketing campaings by P&G could forestall the inevitable. Ivory Snow switched from being a soap based product to "gentle care" detergent.

https://www.youtube.com/watch?v=0DwXgm3X2Yg

https://www.youtube.com/watch?v=N7uT6ANnANQ
 
I will always miss Dash

As mentioned in the post above, the detergent scent took me back home in the sixties. For a while, Tide with Bleach had the same scent but they kept changing it. Dash was a great detergent that would have had a future but P&G had to make all of its vintage brands into some variation of a Tide that doesn't even exist anymore. Dash was a low-sudsing product; low-sudsing was the vintage term for "HE" of course.

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Ivory Snow

Ivory Snow always reminds me of my grandma. She used to to was the dishes and always had a box of in out near the sink, an old fashioned large recessed single sink with the faucet mounted on the wall above the sink. She used a oval enameled dishpan to wash the dishes in.

Eddie
 
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