Again for us Brooklynites, Fulton Street downtown was the place to shop and our go to stores were Abraham & Straus and Martin's. (By the time I was of an age of recollection, the other great Brooklyn stores - Oppenheim & Collins, Namm's and Loeser's were long gone), Both were carriage trade stores in their day with A&S becoming more of a main line department store later in the 60's and the 70's (thank you for nothing Federated Department Stores!!). and Martins retained their quiet elegance until they ultimately closed. Someday in another post I will discuss my mother and her sisters dress shopping for a particularly important wedding and how each ended up with dresses from designers like Schiaparelli, Norrell, Christian Dior. I most clearly recall the beautiful Art Deco exterior and interior of Abraham & Straus - soaring ceilings, a frosted glass and brass elevator bank in the center of the main floor with black marble walls and white tavertine floors. And above each entrance of revolving doors, giant stone urns filled with fresh flowers. Service was impeccable and elevator operators in crisp navy uniforms with white gloves announced each floor. It was an amazing place; however later in the 80's Federated Department Stores was more focused on its Bloomingdales' division and spent next to nothing on A&S in the way of upkeep and capital improvement. Of course, downtown Brooklyn changed completely and was no longer the shopping destination it once was and the economic profile of the Brooklyn shopper changed completely as well. Still, there was no excuse for the dreadful condition of the store throughout those years. Literally, the beautiful parquet floors in the men's department were covered with filthy industrial carpet that had duct tape holding it together and two floors were completely shut down. I guess it is lucky that the reorganized Federated Department Stores didn't close the Brooklyn store when everything was changed to Macy's and there is now a plaque on the Fulton Street front of the building commemorating the store's history. But much like Chicagoans that can't get over the loss of their beloved (and rightly so) Marshall Field & Co., that is little consolation for those of us who miss our store that touted itself proudly as "the store born and raised in Brooklyn".
Outside Brooklyn, there was no other store like Altman's - beautiful and professional service and outstanding merchandise. Everything about it whispered elegance and taste. That was truly a loss!! And in outside our area, I was lucky to have traveled for business and had been exposed to I. Magnin in San Francisco and Beverly Hills, and Bullock's Wilshire in L.A. Those were shopping experiences not to be missed. I have never seen such spectacular buildings or fashions in my life - again, everything was classic, lasting quality and you never walked out of either place feeling less than a million bucks!! I. Magnin was truly "Magninique"!!
And I will also add Chicago's great Marshall Field & Co, and Philadelphia's venerable John Wanamaker to the list as well. Both stores provided unparalleled shopping and service.
Finally, these great stores were truly part of their communities - A&S had their "teen board" that used local kids to model clothes and meet with store management to keep up with current trends, etc...
What a great era!!!