liberator1509
Well-known member
At least one 45 year old English Electric Liberator survives
This a great story - I wonder how much longer this machine will last?
Thanks to Jamie for confirming the detail about the fire at Hotpoint - I knew I'd heard about that before, and the new info about the 1600 is really great too. Even if the fire hadn't occured, the Morphy Richards and English Electric laundry brands would have been dropped - Lord Weinstock's guiding principle for GEC was rationalisation, so product duplication had to be cut. It's a shame Hotpoint didn't keep the Liberator term alive for longer though.
I read somewhere that at some stage before the GEC merge, AEI and English Electric had an agreement where AEI built washers for both, and EE built cooking appliances - from the mid 60s- is anyone out there able to confirm that story?
As a modern twist - I wonder what's happening with GE appliances in the US - will Indesit make a move? If they did, Hotpoint would become a global brand!
http://www.liverpoolecho.co.uk/live...r-old-washer-is-just-soap-er-100252-20432758/
This a great story - I wonder how much longer this machine will last?
Thanks to Jamie for confirming the detail about the fire at Hotpoint - I knew I'd heard about that before, and the new info about the 1600 is really great too. Even if the fire hadn't occured, the Morphy Richards and English Electric laundry brands would have been dropped - Lord Weinstock's guiding principle for GEC was rationalisation, so product duplication had to be cut. It's a shame Hotpoint didn't keep the Liberator term alive for longer though.
I read somewhere that at some stage before the GEC merge, AEI and English Electric had an agreement where AEI built washers for both, and EE built cooking appliances - from the mid 60s- is anyone out there able to confirm that story?
As a modern twist - I wonder what's happening with GE appliances in the US - will Indesit make a move? If they did, Hotpoint would become a global brand!
http://www.liverpoolecho.co.uk/live...r-old-washer-is-just-soap-er-100252-20432758/