launderess
Well-known member
"majority of US powders don't have oxygen bleach in like Ariel does. "
P&G has had a lock on patented activated oxygen bleaching systems going back to Oxydol & Biz. That technology was transferred to Tide with Bleach and remained in only TOL offerings from P&G until rather recently. Gain and a few other P&G powdered detergents finally got some or part of same. Later P&G came out with various Tide "boosters" such as pods, and in wash stain release powders.
Because P&G has the lock on NBOS activator patent, few if any other laundry detergents bothered trying to come up with their own.
That being said Ecover, Bi-o-kleen, Sears, Amway and other powdered detergents sold in USA do have oxygen bleach (usually sodium percarbonate, but some still use sodium perborate IIRC.
Of course Tide is being challenged now by Henkel's Persil "megaperls" sold in the North American market, and it contains a pretty advanced oxygen bleaching system.
Reason for American detergents not including oxygen bleach is simple; housewives here and anyone else doing laundry (commercial and professional included) nearly universally chose chlorine for bleaching over oxygen based systems. There is no sense putting oxygen bleach in a detergent if you know consumers are going to use chlorine; the two will simply cancel each other out.
The other reason is time and heat. Hydrogen peroxide based bleaches work best with moderate to high water temperatures (100F to > 140F) and long contact time. This varies by which type is used (liquid hydrogen peroxide, sodium perborate or sodium percarbonate), but still.
Sodium percarbonate will bleach in cooler water temps, but really needs increased contact time to be truly effective. H2O2 (hydrogen peroxide liquid), and sodium perborate will also bleach in cooler water, but require a much longer contact time. This is why the original activated oxygen bleach "detergent" (Biz) was marketed as a pre-soak. The long contact time gave enzymes and bleaching action better results.
When P&G began using NBOS activated oxygen bleach and perfected that system Tide With Bleach and what followed were able to deliver good to excellent results in the short wash times found with American top loaders, dilute (high) water levels (compared to front loaders), and often cooler water temps (tap hot being 120F to 140F, but not sustained by an onboard heating system).