<span style="font-family: sans-serif; font-size: 13px; font-weight: normal; line-height: 19.200000762939453px; color: #000000;">The chore of doing the laundry began to change with the introduction of washing powders in the 1880s. These new products originally were simply pulverized soap. New cleaning product marketing successes, such as the 1890s introduction of </span>
Gold Dust Washing Powder<span style="font-family: sans-serif; font-size: 13px; font-weight: normal; line-height: 19.200000762939453px; color: #000000;"> (created by industrial chemist </span>
James Boyce<span style="font-family: sans-serif; font-size: 13px; font-weight: normal; line-height: 19.200000762939453px; color: #000000;"> for the </span>
N. K. Fairbank<span style="font-family: sans-serif; font-size: 13px; font-weight: normal; line-height: 19.200000762939453px;"> Company in the United States),<span style="font-family: sans-serif; font-weight: normal; font-size: 12px; line-height: 11.649999618530273px;"> </span><span style="font-family: sans-serif; font-size: 13px; font-weight: normal; line-height: 19.200000762939453px;">proved that there was a ready market for better cleaning agents. Henkel & Cie, founded in Düsseldorf in 1876, decided to pursue this market, and on June 6, 1907 launched its newly developed, first of its kind product, Persil. The manufacturer had found a method to add </span></span>
sodium perborate<span style="font-family: sans-serif; font-size: 13px; font-weight: normal; line-height: 19.200000762939453px; color: #000000;">—a bleaching agent —to its base washing agents (</span>
silicate<span style="font-family: sans-serif; font-size: 13px; font-weight: normal; line-height: 19.200000762939453px;">), creating (what the marketing department called) a "self-activating powder" detergent. During the washing process, oxygenated perborate forms small bubbles, doing the "<em style="font-family: sans-serif; font-size: 13px; font-weight: normal; line-height: 19.200000762939453px;">work of the washboard</em><span style="font-family: sans-serif; font-size: 13px; font-weight: normal; line-height: 19.200000762939453px;">" —saving consumers time and rendering the historic method of "sun-bleaching" (by laying clothes out in the sun) unnecessary
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Invented in 1907, Persil is notable because it was the first commercially available "self-activated" laundry detergent. (A self activated detergent is one which contains bleach combined with the soap components.) The creation of Persil was a significant chemical breakthrough.</span><span style="font-family: sans-serif; font-size: 13px; font-weight: normal; line-height: 19.200000762939453px;">
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The name, "Persil", is derived from two of its original ingredients, sodium perborate and silicate
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