I am hoping this poor, pious, bred-out woman has at least some brand of dryer, hopefully NOT a Maytag. How else are you going to dry 35 loads a week in the basement if it is raining? If her husband has pumped that many babies into her and has not seen fit to buy her a dryer, I would recommend some surgery for him. When these ads were in the magazines of the day, I always thought of this poor kid I went to school with. His name was Patrick O'Toole. I remember the t-shirt he wore at PE was about one molecule thick and a sickly shade of yellowish white. He was the oldest boy of 9 children so, he told us, to him fell the honor of sleeping in the unheated basement with just a dehumidifier's waste heat to keep him warm in the winter. I hope his life improved.
POD 6-14-16 Maytag Ad
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Hopefully they skipped the HOH dryer and got a Kenmore Match-All gas dryer with a 37,000 BTU modulating burner, imagine how much coal you would have to dig from the ground and burn a year to dry that much clothing with an electric dryer, thousands and thousands of pounds for sure, no wounder the planet is in the shape its in.
Imagine how long it would take to dry that much laundry each day in a HOH dryer and the gas models were slower than the electrics.
Well, in 1966, if you were devout Catholic...
People had a lot of kids. In my neighborhood back then, there were several engineers who were rude surly men who were active in the church who had like 7, 8,and 10 kids. I guess the women just went along with it. There were Planned Parenthood centers back then, but when you are Catholic, the priest tells you that place is evil. By the way, these families all had Kenmores and they would go through several before the kids left the house. Unless an engineer for Westinghouse, in which case they went through several WH top loaders.
People had a lot of kids. In my neighborhood back then, there were several engineers who were rude surly men who were active in the church who had like 7, 8,and 10 kids. I guess the women just went along with it. There were Planned Parenthood centers back then, but when you are Catholic, the priest tells you that place is evil. By the way, these families all had Kenmores and they would go through several before the kids left the house. Unless an engineer for Westinghouse, in which case they went through several WH top loaders.
brucelucenta
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Oh no! Not a derogatory remark about the Catholic religion, surely not! Having gone to a Catholic high school I was well acquainted with the stair step children many families had. I was there when they reversed the law on abortion, that certainly made quite a stir back then!!!
Actually, some of these people with large families had wringer washers so the wife spent the whole time in the basement washing, as referenced in the wringer washer thread above. Maytag should have advertised their wringer washers with this family.
Which also brings up: Maytag was more expensive than other brands, perhaps to the point that large families could not afford them, but a couple or a smaller family could.
Which also brings up: Maytag was more expensive than other brands, perhaps to the point that large families could not afford them, but a couple or a smaller family could.
There was a family with 18 kids on the next street, and they were Catholic. Old man sent the kids to work at 15 and claimed their pay to pay the household bills, including a new GE filter flo every other year and that the kids were to do all the laundry. They did have a Whirlpool gas dryer and in the winter their dryer vent constantly was steam. He had a brand new Chevy Impala every September that no kids got near. I am sure he never made it upstairs, where we hope we can go.
brucelucenta
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Maytag was really not that much more expensive to buy, even then. They were maybe 20-40 dollars more than many of the other washers. Sometimes not even that much more, if you caught a sale. I just don't think that many people realized how much better and long lasting they were or there would have been more people who bought them. Back in the 60's and 70's, Sears made it very hard to resist Kenmore with the inexpensive prices on them. They had sales on them constantly too. Usually you could get a Kenmore with everything you needed for less than $200.
By the time Maytag was running these ads, automatics were what they were trying to sell and automatics were what women wanted. They were already talking about the New Generation Maytags in this ad so this was 1966 or later, I would think. People might have been satisfied with a wringer in 1946, but that day was coming to an end even then as automatics were being introduced.
