Swedish Kitchen Advert - 1973

Automatic Washer - The world's coolest Washing Machines, Dryers and Dishwashers

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It’s totally off topic but there used to be a vast array of proprietary and non standardised connectors used as appliance couplers. Often manufacturer specific or ad hoc standards that emerged. They were largely standardised by the IEC over the years.

There’s an website maintained by Oof Oud that describes, explains and chronicles the evolution of the world’s mains power plugs, sockets and couplers - there are a lot of them!

https://www.plugsocketmuseum.nl/ApplConn_overview.html
 
Were these cinema ads? They just seem rather detailed and long for TV, more like in-store information films or something.
 
I’m pretty sure we used Mr Sheen ‘shines umpteen things clean!’ I rarely use furniture polish these days.[this post was last edited: 5/26/2022-11:18]
 
Philips

Louis

I had boiled some potatoes only yesterday to make a Shepherds Pie topping and I almost reached for the Philips mixer to see how it would perform, I wish I had now! I may make some mayonnaise next week to make Coronation Chicken for the Queen's Platinum (70 year) Jubilee so maybe I can give it a try then :)

I wonder is that a coffee grinder that is stored next to the mixer on the wall at 1.55.

The floor attachment on the cleaner looks rather like the one adopted many years later by UK Goblin cleaners although perhaps on a rather smaller scale.

I find these films very enjoyable :)

Al
 
Yes, that is a coffee grinder indeed. It was available in many colours.

I think you would have to be careful with using the mixer for mashed potatoes, the beaters are very thin. I did use a later model with the thicker beaters for mashing. Making a mayonnaise should be no problem.

I agree, very enjoyable! I wonder if Philips sold washing machines in Sweden.

foraloysius-2022052809193003804_1.jpg
 
Louis

Those are nice colours, I would have a job deciding which one to buy, to have them all would be a bit much. I wonder why they did not include that in the film?

It would be interesting to know if the sold washers in Sweden? And if they would be automatic? I do not know when Philips built their French facility for front load washers and the H axis ones they made here started around 1968. They did sell twin tubs previously but not until 1962 or so when their takeover of the Ada factory was complete. There was also a Philips wringer washer (or at least a prototype) although I have never seen one advertised or featured in any home.

Al
 
I guess it's more a lifestyle commercial, they didn't show the several colours the mixer came in either. The colours of the mixers were totally different though, more or less pastel. One wonders if the responsible designer was colour blind.

Philips started with semi-automatic H-axis toploaders, the automatics came later. I will search the newspaper archives to see if I can find an early ad about them.
 
I found a small news paper article that says that Philips has started selling washing machines in England under it's own name. They were already making washing machines in England before that, but not under their own name. The new washing machine has a competitive price. The article is from November 26th 1962.

I also found an ad with two washing machines, a semi automatic and an automatic. The ad is from May 21st 1963.

foraloysius-2022052810180300972_1.png

foraloysius-2022052810180300972_2.png
 
France seems to have been one of the few places that really took to top-load, drum based automatics. I know they were and are used elsewhere, but I think France seems to have been their 'spiritual home' for some reason. It's also not the case that most French people live in small Parisian apartments, that's a very niche market too. In my experience of French houses, the washing machine tends to live in the garage or various random locations depending on how things landed in the design. They seem to have been a consumer preference there as even in very spacious homes, it wasn't unusual to find those machines in use and being purchased in preference to front loading types.

Seems though looking at French electrical retail sites, like darty.fr they're becoming a lot more niche these days. The vast majority of models are now the same front-loaders that you see everywhere else in Europe.

Even in their heyday it seems like a small number of companies were manufacturing them under different brands, as they were very niche compared to the broader European market which was mostly focused on front loaders.
 
@R66

Ironrite never sold their ironers outside of USA.

Irornite Ironer Company merged with (or was sold to) Dielectric Products and Engineering Company, who in December 1961 decided to shut down Ironrite ironer production due to low sales.

Have not been able to run things to ground exactly, but at some point either after Ironrite Ironer Company closed (and patents expired), and or with consent before that event Pfaff in Germany began producing ironers based on Ironrite design. For a while Pfaff used "Ironrite" name and logo design.

https://www.automaticwasher.org/cgi-bin/TD/TD-VIEWTHREAD.cgi?49667_10

https://cms8.revize.com/revize/mtclemenspublib/history/ironrite.pdf

https://www.libble.eu/pfaff-362/online-manual-562859/?page=0059

https://www.ricardo.ch/fr/a/pfaff-buegelmaschine-system-ironrite-68-1120675728/

https://www.automaticwasher.org/cgi-bin/TD/TD-VIEWTHREAD.cgi?61328
https://books.googleusercontent.com...GP9x3mt00i_Ua4AG1YY0_NfONfEl1mmi21Fn12AiPYU2q
 

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