The only time I willingly eat white bread is if I've made it myself. For health and dietary reasons, I'm 100% whole wheat--bread & pastas and brown rice---that being a better grain. I've even made banana bread, chocolate chip cookies, and peanut butter fudge cake using King Arthur's White Whole Wheat Flour. Have taken all that into work and particularly the latter two, everyone was surprised when I told them I'd made it with White Whole Wheat. They really couldn't tell much difference. Even made cinnamon rolls with it for company between Christmas and New Years.
Aside from toast at breakfast and the weekend treat of canned biscuits with breakfast, bread was not present at meals. Only when we had company and not often then. Besides, I'd rather use the calories for more enjoyable things at meals.