OCEANS OF SUDS
"The more suds you see,the cleaner your clothes will be."Because of that,front loaders lost their popularity and homemakers went and replaced them with top loaders that could handle that type of abuse.Yes there were other brands of "controlled suds"detergents available i.e.,All,Salvo,Ad,Dash,Bold,Cold Power,etc.but because of them brainwashing people about suds cleaning better,it became a mental block that caused homemakers to choose the higher sudsing detergents.Now that they have regaine popularity ,the detergent manufactureres have bent a bit more than ever before and have even lowered the suds on there regular detergents.However,I still prefer the HE over the regular and like WiskHE the best.It is the only HE detergent I can use that allows me to pour the entire bottle in the machine and makes almost NO SUDS!!!!! I can not do that wit Tide,Cheer,or Gain HE detergents