Electrolux Line Of Washers on HOLD until End of 2014

[georgect]

I just wanted to share this with any one who was interested in Electrolux & Frigidaire washer and dryer lines.

We were supposed to be introduced to a new washer and dryer line up in spring of 2013 then it got pushed to the end of 2013. December is here and gone and no new washers/dryers.

So I emailed Chris Polk and got a response from Jennifer of Frigidaire's Social Care Team.
Here's the letter...

Good Morning George,

Thank you for staying in touch with Chris and us directly. Chris has transferred to a new division but you have reached the new social care team. We did research your request and at this time, what we believe Chris was speaking to you about, our laundry appliances were put on a brief hold from launching. We are actually looking to relaunch our laundry appliances for both Electrolux and Frigidaire brands by the end of 2014. The reason for this hold is we have redesigned and launched an entire line of new cooking products.

We have your information on file and will contact you when we receive any new updates for laundry products. Please make note of our new email address if you ever have other questions.

Kindly,

Jennifer
Frigidaire Social Care Team
1(800)374-4432
Monday - Saturday
8:00 a.m. - 8:00 p.m. (EST)
Personal/Direct Fax: 1(706)447-6287

 

[tomturbomatic]

So glad she is in communications with her mangled English. Hope the engineers are better in their tasks.

 

[georgect]

Is it normal practice?

Is it normal practice to hold one line of appliances from premiering to promote another totally different line? I never heard it before.

I mean it's like apples and oranges...cooking products vs. laundry products.

 

[henene4]

100% logical tactic. They want to stay in consumer's minds. New Kitchen appliances. Consumer says "Oh nice". A year later, New laundry appliances. Consumer says again "Oh, nice".