Maytag v. Whirlpool Brands
I think the Maytag models have simpler/cleaner controls and slightly shorter cycles than Whirlpool branded machines. For example, the Whirlpool models have a 59 minute default normal cycle time, but the Maytag machines are displaying a 52 minute normal default cycle time.
Perhaps it is similar to how Whirlpool differentiated its Duet HT products from Kenmore HEXt branded ones. The Kenmore models has slightly longer cycle times - and consequently a bit better cleaning rating in Consumer Reports compared to the Whirlpool branded models.
Kenmore offered the "stain treat" option (which started the wash at warm and heated to hot) that could be used on several cycles, while the Whirlpool models had it built into the Heavy Duty cycle.
I think the Maytag models have simpler/cleaner controls and slightly shorter cycles than Whirlpool branded machines. For example, the Whirlpool models have a 59 minute default normal cycle time, but the Maytag machines are displaying a 52 minute normal default cycle time.
Perhaps it is similar to how Whirlpool differentiated its Duet HT products from Kenmore HEXt branded ones. The Kenmore models has slightly longer cycle times - and consequently a bit better cleaning rating in Consumer Reports compared to the Whirlpool branded models.
Kenmore offered the "stain treat" option (which started the wash at warm and heated to hot) that could be used on several cycles, while the Whirlpool models had it built into the Heavy Duty cycle.