Vintage Food Advertisements: Part Six

[washerboy]

It's Digestible

Does anyone know why the makers of Crisco state the product is digestible. Was there a shortening before that was undigestible? Although I 've never thumbed my nose at anything made with shortening..I've always wondered why they felt the need to lable a food product with the work digestible.

 

[Ultramatic]

Royal 1940

 

[Ultramatic]

Banquet 1965



 

<span style="font-size: medium;">I remember this!</span>

 

[Ultramatic]

Betty Crocker 1948

 

[dirtybuck]

Are Banquet cream pies still being made? I LOVED the lemon and chocolate ones.