Well, I Tried It
Sunday was laundry day, and I got to try the Sears detergent for the first time.
Honestly, I don't know how to rate it. I don't know if it's the water in my area (VERY HARD), but I remember a message I put up about a month ago and told how "All" was making my clothes feel rather harsh. I got exactly the same results with the Sears brand.
I did 3 loads. Two were in a Maytag top loader, and the other in a Maytag Neptune. Because of poor results, I had to do one load twice. It consisted of sheets as well as colored t-shirts and other items. The reason for washing the same items again was due to the washing action in one of the top loaders I had selected. It was a gentle wash action..not very fast(and I know for sure I had pressed the right button), so the rollover wasn't happening. If it were a half load of delicate clothes, it would've been great..but this was NOT the case.
After the washer stopped, I pulled things out one by one and noticed detergent streaks on quite a few items. The contents of that washer went into another washer, with a quarter scoop of Sears detergent and a tiny bit of Era Oxy.
In checking those items after the it completed its cycles, I AGAIN found powder detergent streaks on the t-shirts (I know the washing action in this one was up to par, as I saw them rollover). Three washes just wasn't going to happen, so I put the shirts to the side and let them sit in some warm water in a tub when I got home, and let them drip dry.
I think I was expecting waaaay too much from this stuff. My other items came clean, but they didn't appear any cleaner as if I were using Tide or "All" or any other brand.
On a scale of 10, I'll give it a 6.5-6.8. I'm also going to invest in some inexpensive liquid softener if I continue using it (but I'm looking for the 1.00 off Surf coupon I had on one of the end tables if I decide to alternate detergents).