Vintage Food Advertisements: Part Twenty-four

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Sunshine 1968

 

 

Boy, do I miss this brand.

 

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Sunshine 1967

 

 

Golden Fruit was the best!

 

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Baker's 1959

 

 

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[ea56]

Re:#’s 39 & 40

Louie,
When I was 3 years to 7 years old my first best friend Paul’s father was a Salesman for Sunshine Biscuit Company out of San Francisco, Calif. Sunshine cookies were always available at his house. When I started kindergarten we walked to and from the school bus stop together. Paul was already in the first grade and he had a cylindrical Sunshine Animal Cracker tin with handles that he used for his school lunch box. It had zoo animals painted on the outside of it and I thought it was ever so much more cunning than my green and blue plaid lunch box.

I have always thought that Sunshine Hydrox chocolate sandwich cookies were much better than Oreos. And Sunshine Fig Bars were much better than Nabisco Fig Newtons.

Eddie

 

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Sunshine 1928

 

 

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Eddie,

 

 

 Hydrox were far superior to Oreos. Hydrox was the first, Oreo came along and copied them, but they never tasted as good. The reason Oreo became the dominant brand was because Nabisco had deep pockets. Oreos were and still are heavily advertised. I always thought Sunshine made a superior cookie.

 

[ea56]

Louie,

I really do love and enjoy these threads about the vintage food, appliances, cars and other “modern” products that you post. In the 70’s and 80’s I used to buy old magazines from used bookstore just so I could pour over the advertisements. All of my life I’ve had an interest in the history of the world and life before my time, especially the fist 50 years of the 20th century.

When I discovered AW.org it was so wonderful to find that there are so many others that had an appreciation for these same things just like myself. Thanks so much for all the time and effort that you put into painstakingly posting these windows into the past.

Eddie

 

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Cheese of Holland 1963

 

 

Delicious when it's aged at least a year.

 

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[Ultramatic]

You're very welcome Eddie.

 

 

I, too, became a huge fan of vintage ads. It all started with whole stacks of Life and Look magazines from the 1950s I discovered in a basement of a house my Parents bought in 1971. I was hooked! The cars, the food, the appliances, everything was so fascinating to me. One of the few things I truly enjoy!

 

[ea56]

My fascination with old magazines began in 1964 when we moved to the Northern California coast and I attended the 8th grade at Fort Ross Elementary School, a proverbial little red three room schoolhouse built in 1885, it’s a historical monument now. My classroom had 6th, 7th and 8th grades in one room and there were only eight students in my 8th grade graduating class.

One of the pioneering sheep ranchers had donated a complete collection of National Geographic magazines that went from 1898 to 1963. I used to spend many of the rainy day recesses going through these old magazines. After that I could never get enough of old magazines to look at.

Eddie

 

[foraloysius]

Gouda cheese

The Gouda cheese is actually Edamer cheese, from Edam. Gouda cheese comes in big wheels while Edam cheese comes in the typical red round balls. I guess Edam cheese sold as Gouda is a marketing issue.

BTW, if you ever come across Gouda cheese that is labeled as “Noord-Hollandse kaas” try it! Especially the older cheeses are great. The best ones have little white protein grains that are real flavour bombs!

 

[kevin313]

Hi Louie,

I just love these old ad threads!

I agree with you and Eddie regarding Hydrox being way better than Oreo. It had a much better taste and texture. I also thought that Cheez-It crackers were much better when Sunshine made them instead of Kellogg's.

Thanks for posting these great old advertisements!

 

[circlew]

Sunshine cookies & crackers

I agree with the others here that Hydrox was better than Oreo, and that Cheez-It were better before the Keebler/Kellogg's takeover. My favorite Sunshine cookies were Lemon Coolers.

 

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Thanks Kevin, glad you are enjoying the treads!

 

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Marsettes 1959

 

 

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[nashmaytagbear]

I love seeing all the old ads also. whenever i see old magazines that are in decent shape i try to buy them just so i can look through the ads and articles

 

[appnut]

Jimmy, I wholeheartedly agree with you. My favorite thing to do back in the day with old magazines.

 

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Minute Rice 1950

 

 

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Post 1950

 

 

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Birds Eye 1945

 

 

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