As I recall, the "premium" detergents were:
Breeze (towels)
Silver Dust (glasses, then towels)
Premium Duz (golden wheat patterned Homer Laughlin China), then:
Duz (glasses, then flatware, then glasses again.
Bonus (towels)
The thing with the "premium detergents" was that the boxes were the same size as regular detergents, but since space was needed for the glass, etc.., you got less detergent and paid a bit more than you did for detergents with no prizes in them. And most of the time, the quality of the item in the detergent was of negligible value and not of great quality (perhaps the HOmer Laughlin China was the exception).
Also, I suspect that the detergent in those boxes contained more filler than regular detergents. Directions on a Silver Dust box call for you to start with 2 cups of detergent in a top loader. Nice moneymaking scheme, no?